You can’t underestimate the importance of communication in business. Merriam-Webster defines it as 'an act or instance of transmitting.' But we, at JWMI, would argue it's so much more than just the art of speaking (or transmitting). Communication requires receiving (or listening) as well. It is a two-way street, for one to effectively communicate you first have to listen to the problem, question or statement to provide a well thought out answer or comment. And to go one-step further, it requires a candidness that can be hard to master. Not everyone you encounter will be receptive to candid communication, but if you implement this skill in small steps, you will see great rewards in the end that will build an atmosphere of trust which will propel your business and your career. If you are looking to get ahead, it is a necessary skill set to learn. Take it from us, candidly speaking.